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Normative Leadership Book
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Long before the latest fads in management/organizational development, good leaders displayed an intuitive command of how to use normative skills. They were able to create an informal, or normative culture within their group or organization, that fostered an attitude of teamwork, accountability and overall excellence. This enabled the leader to gain the support of the followers to move forward in achieving the leader’s goals. Normative skills have been used by all leaders throughout history, and you cannot lead the change process without using normative skills. It is in learning “how to” harness the power of the informal culture that makes the leader more powerful and effective. Normative Leadership is a unique, comprehensive text that shows you how to do this! |
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